n late 1999, Toyota began production and sales of the seventh generation Celica. It closely resembled the XYR concept with the exception of the front bumper and rear spoiler. The 2000 model year Celica was an element of Toyota Project Genesis, an effort to bring younger buyers to the marque in the United States.
The Celica came in two different models. The ZZT230 powered by an economical 1.8 L 4-cylinder 140 hp 1ZZ-FE engine and the ZZT231 powered by a higher-performance 1.8 L 4-cylinder 191 hp in Europe and Japan (180 hp) 2ZZ-GE version, co-developed with Yamaha. Both of these engines featured Toyota's signature VVT-i (Variable Valve Timing with Intelligence) system, which continuously varies the camshaft timing.
North America
In the USA and Canada the base model with 1ZZ-FE engine is called GT, and the higher performance model with 2ZZ-GE engine is GT-S. The GT-S had a more extensive and advanced system called VVTL-i (Variable Valve Timing with Lift and Intelligence), which is similar to the VVT-i except until 6100 rpm, when maximum intake valve lift is increased a fraction further to provide an increase in top-end power, accounting for the 41 hp difference. The GT was available in both a 5-speed manual and 4-speed automatic and the GT-S was available with a close-ratio 6-speed manual and a 4-speed manually shiftable torque converter automatic by Tiptronic.
The Celica enjoyed the spotlight for about a year or so, being that it was one of the few vehicles offering 100 hp/L for under $27,000 USD. Unfortunately, Toyota was too late to the sport compact party—in 2001, Honda released its Integra replacement, the Acura RSX for the 2002 model year, the Type-S model with a 2.0 L 4-cylinder 200 hp engine, which competed directly with the Celica GT-S. In 2004, for the 2005 model year, the RSX Type-S raised the hp to 210.
On the 2001, 2003 and 2004 GT-S models, the rev limiter is set to 8400RPM while the 2002 and 2005 have it set to 7800 (The RHD Celicas did not incur the reduction in the redline RPM). This difference results in a big hit to performance as the 2ZZ is primarily a high-revving engine, and also making it much more difficult to land in the 'lift' (aggressive cam) rev range on an upshift.
In July 2004, Toyota announced the Celica (as well as the MR2) would be discontinued in the United States at the end of the 2005 model year because of increasing competition and lack of sales. [1] Celica sales hit 52,406 units in 2001, but dropped sharply to 14,856 in 2003. Just 8,710 Celicas were sold in 2004, and only 3,113 were sold in 2005. Many attribute the 2004 loss in sales to the introduction of the cheaper Scion tC.
Japan
Japanese models continued to carry SS-I and SS-II trim levels. The SS-I is powered by 1ZZ-FE engine, SS-II comes with 2ZZ-GE engine. The SS-II also can be ordered with Super Strut Package with super strut suspension, rear strut bar, 16-inch alloys, metal pedals, and colored rocker panels. The SS-II has climate control AC with digital display. Options included the choice of the Elegant Sports Version with front lip spoiler and headlight covers, or the Mechanical Sports Version with full body kits. The JDM Celica was updated with minor changes in August 2002.
Europe
All the European models have the 6-speed manual transmission, and was just marketed as 1.8 VVT-i and 1.8 VVTL-i 190 or T-Sport, which are the GT and GT-S, respectively.
In 2005, Toyota GB released the Celica GT. This is not the same as GT in North America. The British GT is actually the T-Sport with additional body kits and bigger alloys.
Asia Pacific
In Australia, the Celica was only offered with 2ZZ-GE engine (with 4 wheel disc brakes) in two trim levels, SX and ZR. The SX was fitted with 15-inch alloy wheels CD player, electric windows and mirrors. The ZR has standard moonroof, SRS side and front airbags, fog lights, 16-inch alloy wheels, 6 stack in dash CD player (with tape deck) and aluminium pedals. Optional extras was the 4 speed tip tronic (Automatic), air conditioning and metallic paint. Satilite Navigation became available mid 2002 as an option. Sportivo body kits which is the same as Mechanical Sports Version in Japan, or Action Package in the USA are available. The Australian spec is also sold in New Zealand. Although not officially imported by Toyota, there are many JDM models sold in Singapore and Indonesia. In Thailand and Hong Kong, the Celica is offered in one trim level similar to Australian ZR with 2ZZ-GE engine.
Exporting of the Celica ceased in July 2005. However until mid-May, customers could still order one, although it was advised they took action before that time ended. Overseas, the Celica received a small restyling with new bumpers and headlamps, continuing its sales.
The last Celica was rolled off production line on April 21, 2005.
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